Overview
Prince Capital is a FINRA-licensed private investment advisory firm and licensed broker dealer, founded by Alex Prince, Common Ground’s Capital & Investment principal and CFO.
Within the Common Ground ecosystem, capital work sits under Prince Capital and its licensed broker-dealer platform to ensure compliance: advisory and operating work stays with the group, while regulated capital activity runs through the licensed firm. Prince Capital has been a principal holding in the portfolio since 2023.
The firm’s public site is minimal at publication; this page will be expanded as additional public material is published.
At a glance
| Category | Ventures · Capital |
|---|---|
| Common Ground role | Principal |
| In the portfolio since | 2023 |
| Founded by | Alex Prince |
| Regulatory posture | FINRA-licensed private investment advisory firm and licensed broker dealer |
| Website | theprincecg.com |